Blue Haze
Posted by ~Ray @ 2007-11-27 20:20:56
This is a seriously half-baked announcement. The touch release on and on yet says very little. This "next major advance in computing" merits a single on IBM's web place with two paragraphs of text and a have photo. IBM is the ultimate in top-down companies and tends to broadly execute against a single marketing theme. Their current Innovation race seems to be ramping down and the replacement ordain no disbelieve start up in the spring heralding "the next major advance in computing". So why this rushed announcement? Why allude to the broad theme if you're not create from raw material to kill against it? Who needs to know today that "IBM's first color darken offerings" will ship next year even if it isn't alter what those offerings are?
What is Blue Cloud exactly? What makes it "game-changing"? IBM repackaging some relatively obscure open source software? IBM trying as usual to position the mainframe as the answer to whatever the question is? Another offering delivered via a few busloads of consultants?
Where is the statement about spending "$1 billion" or more on this initiative? IBM doesn't do anything without promising to spend at least <> $1 billion </Dr. Evil voice>.
Shouldn't there undergo been a press conference in Second Life? Or is this a write that IBM's previous game-changing next major advance for computing is officially over?
Is IBM just going to package up some open source software or are they going to put their money where their communicate is and make the capital expenditures to build out serious data center capacity to give darken computing by their customers? Microsoft spent about $2.3 billion on datacenter capex last year and ordain likely spend even more this year. Google was around $2 billion. Yahoo came in a distant third with only about $600 million. Given all their needs to support their strategy does IBM undergo the money to play in this game for real or will they lay for hazy press releases?[ADVERTHERE]Related article:
http://www.platformonomics.com/BlueHaze.aspx
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