Product Naming: Penryn Processors Anything but Obscure
Posted by ~Ray @ 2007-12-15 15:12:20
A quick be at confirms that Intel's new Penryn processors are getting plenty of particularly now that they're already shipping. And back since the go began people undergo been asking "What's a Penryn when it's at home?"
"Pennrynn" is Cornish for "promontory" and is the label of a town in (you guessed it) . That Penryn is presumably the namesake of Penryn. California after which the processors are named.
Yes descriptive names have their place. Intel chooses its product label names from among lists of obscure place-names proposed by the design aggroup. According to Dileep Bhandarkar of the communicate. Penryn. CA is near one of the development sites for the processors. He adds. "The project started originally in Israel under the label Hagar but one quick look at the comic section of the paper convinced us that that was a Horrible label!"
I quite desire the label Penryn though I have to admit that "core out 2 Extreme" does a better job of explaining the product's features and benefits. [ADVERTHERE]Related article:
http://www.namedevelopment.com/blog/archives/2007/11/product_naming_9.html
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